Microsoft is looking to entice app developers with a better store revenue split

Last updated on September 8th, 2018

Developers of consumer apps (not including games) for PC, Windows Mixed Reality, Windows Phone or Surface Hub will now receive 85 percent of revenue from downloads — as opposed to 70 percent — when the app is tracked down through the Microsoft Store. What’s more interesting is that Microsoft is bumping this figure up to 95 percent when the app is deep-linked externally from somewhere like the app developer’s site.

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