The newest feature in the Microsoft Store is more ads

If your main problem with the Microsoft Store is that you get too many relevant results when you search for apps, good news: Microsoft is officially launching Microsoft Store Ads, a way for developers to pay to get their apps in front of your eyes when you go to the store to look for something else. The new addition may or may not turn up relevant search results for users, but it does add more advertisements to a platform that already has plenty of them.

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